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Featured work

Research indicates that recruiters and hiring managers typically spend between 1-5 minutes reviewing a case study. With this in mind, I’ve decided to present my work in a more streamlined and impactful way.

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Given that 65% of people are visual learners, 30% are auditory learners, and that consuming content through video enhances both comprehension and retention, I’m experimenting with a new approach. By blending different learning styles, my goal is to boost engagement and increase collaboration opportunities.

 

Below, you'll find a selection of four featured projects. Each includes a short video summary alongside supporting documentation and artifacts.​

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PLATFORM REDESIGN | MIGRATION
Exchange ~
Merging two flagship platforms into one, creating a new and improved Marketplace
Following our company's acquisition, I co-led the design and integration of both platforms into a seamless, enhanced marketplace experience. We remain on track to achieve full user migration by July 2025.
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UX DESIGN
Respondent Analysis ~
Improving project success markers through data-driven insights
Designed a high-profile feature that enables users to assess project performance, identify gaps, and take action to improve underperforming projects.
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RESEARCH | SYNTHESIS | STORYTELLING
Project Aurora ~
Optimizing the path to platform integration
Led synthesis on client interviews to inform the platform merger, delivering an extensive report that guided product strategy and direction.
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MOBILE DESIGN 
Respondent Experience (RX) ~
A mobile-first approach to smarter surveys
Created a mobile-first survey experience, streamlining usability to improve panelist engagement and maximize response quality. 
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OLDIES BUT GOODIES

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Unified platform

Initial efforts to integrate our two flagship products, beginning with the seamless incorporation of projects into the Marketplace.

Optimizer

Redesign of the gamification tool used to enhance engagement and inform HSA members, driving increased goal creation and investment activity.

Product combine

Product enhancement that allows Senior Analysts to merge hundreds of products simultaneously, saving an average of 25 minutes per session.

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